For the first time since early 2016, Apple is looking for more software engineers than hardware engineers [Source: Thinknum]. This could signal a shift in Apple's direction as a company. Currently, we are expecting a subscription service coming soon revolving around digital magazines and newspapers. In addition, CarPlay is being added to more and more cars, while the Apple self-driving car project had a considerable amount of layoffs recently. And while the HomePod struggles to sell, Apple has put Apple Music on the Amazon Echo, and may soon add it to Google Home speakers.
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