One of Apple's guidelines for notifications is that developers may not use them for advertising or promotional purposes, however, it seems that Apple's own Music app is now guilty of that. Many users have reported getting notifications regarding new episodes of Carpool Karaoke and Amazon Echo support for Apple Music. Not all users got these notifications, but many of those who did were upset. iOS has always been free of ads on the base operating system, and to see an ad for something like Carpool Karaoke can easily be seen as a desperate attempt by Apple to get more people to watch the show. Apple needs to ensure that their entire team is aware of their own guidelines and find better ways to communicate their marketing materials.
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