Every year, Apple employees receive some gift from Apple for their hard work. This year, employees received an Incase backpack with Apple's logo on it. On eBay, employees are selling the backpacks for about $99, as opposed to the $59 retail price without the custom branding.
In addition to the backpack, a poem was delivered to the employees.
This is our gift to you.
But it can never compare to what you've given.
What does it take to give a gift? It takes thoughtfulness. Compassion. And sometimes, sacrifice of your time, your talent, and your heart,
These are the gifts you give: kindness, knowledge, humor, and patience. You give them when you cover for a teammate, so they can go on a much-deserved break. When you send an email recognizing a job well done. Or when you grab an extra coffee for a friend before you clock in.
You give these gifts whether it's the beginning of the season, or the end of a very long day. You do it over, and over, and over again.
Amazing products are designed in Cupertino. Amazing moments are made by you. These moments are your gift this holiday season -- to your customers, to your team, and to the world.
Thank you.
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