Amazon Will Stop Selling Apple TV and Google Chromecast

Amazon will stop selling Apple TV and Chromecast from it's online store on October 29th. For those who don't know, Amazon has it's own TV set-top boxes yearning for some of your TV's real-estate, Fire TV and Fire TV Stick. Amazon's reason is that they don't support Amazon Prime video.

"Over the last three years, Prime Video has become an important part of Prime. It's important that the streaming media players we sell interact well with Prime Video in order to avoid customer confusion."

 While that may seem like an almost legitimate response, since Roku and other devices that support Prime Video remain on the store, I think the real reason is that they are competitor products in general. And that's not good for business if your selling another company's product. That'd be like Microsoft selling iPads to customers who trade in their Surface. After all, Prime Video is not an important part of Prime, Prime Video is not a deal breaker for many, and the lack of Prime Video on a media player would, for the most part, not cause customer confusion. Have you seen the Amazon Prime ads? They all advertise Prime Video and Prime Kindle Books instead of the flagship feature of free two-day shipping. It's because they've been failures and no one's using them. Anyways, that's my rant. If you want the next generation Apple TV, don't expect Prime Video.